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OUA, BioSteel announce multi-year partnership to support student-athlete performance
Burlington, Ont. – Ontario University Athletics (OUA) is proud to announce an exciting new multi-year partnership with BioSteel, a leading Canadian brand in clean, healthy hydration and sports nutrition. This collaboration aims to enhance the health, performance, and overall experience of OUA’s student-athletes by providing premium hydration and nutrition solutions across multiple sports and events.
“We are thrilled to partner with BioSteel, a brand that shares our commitment to fueling athletic excellence in Canadian sport,” said Gord Grace, OUA President & CEO. “This partnership is a tremendous opportunity to contribute meaningfully to the student-athlete experience, supporting their journey on and off the field with products they can trust.”
As the official electrolyte and supplements sponsor of the OUA, BioSteel will support a wide range of initiatives, including on-site activations at major sporting events, a student-athlete ambassador program, and providing athletes with access to clean and effective hydration products. BioSteel’s commitment to helping athletes achieve their best aligns perfectly with the OUA’s mission of fostering success both in sports and academics.
"Partnering with collegiate programs like the OUA ensures that student-athletes have access to the highest quality products," said Dan Crosby, Owner of BioSteel. "We’re excited to fuel these athletes' performance while also creating opportunities for them to grow and succeed in their academic and athletic endeavors."
This collaboration marks BioSteel’s continued dedication to empowering athletes at all levels of competition, reinforcing its position as a leader in sports hydration and nutrition.
For more information about BioSteel and its clean, healthy hydration products, visit www.biosteel.ca or follow BioSteel on social media at @BioSteelSports.
About BioSteel
BioSteel is a leading sports hydration company committed to providing the cleanest, most effective products for athletes of all levels. Backed by science and trusted by top athletes, BioSteel’s products are formulated to fuel high performance, helping athletes reach their peak while staying hydrated and healthy.
About Ontario University Athletics
Ontario University Athletics (OUA) governs university sport in Ontario, providing competitive opportunities for thousands of student-athletes across the province. The OUA is committed to promoting excellence in academics, athletics, and personal development through university sports.